‏396.00 ₪

COGNITIVE PSYCHOLOGY AND ITS IMPLICATIONS

‏396.00 ₪
ISBN13
9781464148910
יצא לאור ב
New York
מהדורה
8
עמודים
500
פורמט
Hardback
תאריך יציאה לאור
12 בינו׳ 2015
מחליף את פריט
978-1-4292-1948-8
As always, Anderson makes his discussions of higher mental processes concrete and accessible with fascinating examples and clear explanations of the underlying research. The book can also be purchased with the breakthrough online resource, LaunchPad, which offers innovative media content, curated and organised for easy assignability.
John R. Anderson has been long been at the forefront of the study of cognition, with accomplishments that have informed the way cognitive psychology is investigated, applied, and taught. With this new edition of his classic textbook, Anderson again takes students to the forefront of the field, incorporating the latest theoretical breakthroughs, research findings, and technological advances, as well as marking the increasing role of neuroscience in the study of cognitive functions. As always, Anderson makes his discussions of higher mental processes concrete and accessible with fascinating examples and clear explanations of the underlying research. Introducing LaunchPad Solo for Cognitive Psychology Available to accompany the new edition of Cognitive Psychology and Its Implications, this powerful web-based tool gives students a way to experience classic and modern experiments that are foundational in the cognitive psychology course. New Coverage of Modern Technology, including: - Watson's performance on Jeopardy, Apple's Siri, and Ray Kurzwell's prophesy of the impending Singularity (Ch. 1, The Science of Cognition) - New technological developments in character and face recognition (Ch. 2, Perception) - 'Mind-reading' research that uses fMRI to reconstruct the thoughts and images of people (Ch. 4, Mental Imagery) The Latest Research on the Bounds of Human Capacity, including Recent Advances in Neuroscience, including: - Research relating visual neglect to deficits in conceptual judgments about number order and alphabetical order (Ch. 3, Attention and Performance) - New work in neurosemantics (Ch. 5, Representation of Knowledge) - New meta-analyses on the regions of the brain that support working memory (Ch. 6, Human Memory: Encoding and Storage) - Evidence connecting the response of the dopamine neurons to theories of reinforcement learning (Ch. 11, Decision Making) - Research showing that single neurons are tuned to recognize specific numbers of objects (Ch. 14, Individual Differences in Cognition) New Theoretical Frameworks Shaping Modern Research, including: - The current state of research on retrieval-induced interference (Ch. 7, Human Memory: Retention and Retrieval) - Dual-process theories of reasoning (Ch. 11, Decision Making) - The increasing role of Bayesian analyses in cognitive psychology, and an example of how the world's kinship terms are optimally chosen for communicative purposes (Ch. 12, Language Structure) - The role of situation models in text comprehension (Ch. 13, Language Comprehension)
מידע נוסף
מהדורה 8
עמודים 500
מחליף את פריט 978-1-4292-1948-8
פורמט Hardback
ISBN10 1464148910
יצא לאור ב New York
תאריך יציאה לאור 12 בינו׳ 2015
תוכן עניינים Preface.- 1. The Science of Cognition.- Motivations for Studying Cognitive Psychology.- The History of Cognitive Psychology.- Information Processing; The Communicative Neurons.- Organization of the Brain.- Methods in Cognitive Neuroscience.- 2. Perception.- Visual Perception in the Brain.- Visual Pattern Recognition.- Implications: Separating humans from BOTs.- Speech Recognition.- Feature Analysis of Speech.- Categorical Perception.- Context and Pattern Recognition.- Conclusions.- 3. Attention and Performance.- Serial Bottlenecks.- Auditory Attention.- Visual Attention.- Central Attention: Selecting Lines of Thought to Pursue.- Implications: Why is cell phone use and driving a dangerous combination?.- Conclusions.- 4. Mental Imagery.- Verbal Imagery Versus Visual Imagery.- Implications: Using brain activation to read people's minds.- Visual Imagery.- Conclusions: Visual Perception and Visual Imagery.- 5. Representation of Knowledge.- Knowledge and Regions of the Brain.- Memory for Meaningful Interpretations of Events.- Implications: Mnemonic techniques for remembering vocabulary items.- Propositional Representations.- Embodied Cognition.- Conceptual Knowledge.- Conclusions.- 6. Human Memory: Encoding and Storage.- Memory and the Brain.- Sensory Memory Holds Information Briefly.- Working Memory Holds the Information Needed to Perform a Task.- Activation and Long-Term Memory.- Practice and Memory Strength.- Factors Influencing Memory.- Implications: How does the method of loci help us organize recall?.- Flashbulb Memories.- Conclusions.- 7. Human Memory: Retention and Retrieval.- Are Memories Really Forgotten?.- The Retention Function.- How Interference Affects Memory.- Retrieval and Inference.- Implications: How have advertisers used knowledge of cognitive psychology?.- Associative Structure and Retrieval.- The Hippocampal Formation and Amnesia.- Implicit Versus Explicit Memory.- Conclusions: The Many Varieties of Memory in the Brain.- 8. Problem Solving.- The Nature of Problem Solving.- Problem-Solving Operators.- Operator Selection.- Problem Representation.- Set Effects.- Conclusions.- Appendix: Solutions.- 9. Expertise.- Brain Changes with Skill Acquisition.- General Characteristics of Skill Acquisition.- The Nature of Expertise.- Implications: Computers achieve chess expertise differently than humans.- Transfer of Skill.- Theory of Identical Elements.- Educational Implications.- Conclusions.- 10. Reasoning.- Reasoning and the Brain.- Reasoning About Conditionals.- Deductive Reasoning: Reasoning About Quantifiers.- Inductive Reasoning and Hypothesis Testing.- Implications: How convincing is a 90% result?.- Dual-Process Theories.- Conclusions.- 11. Decision Making.- The Brain and Decision Making.- Probabilistic Judgment.- Making Decisions Under Uncertainty.- Implications: Why are adolescents more likely to make bad decisions?.- Conclusions.- 12. Language Structure.- Language and the Brain.- The Field of Linguistics.- Syntactic Formalisms.- What is So Special About Human Language?.- Implications: Ape language and the ethics of experimentation.- The Relation Between Language and Thought.- Language Acquisition.- Conclusions: The Uniqueness of Language: A Summary.- 13. Language Comprehension.- Brain and Language Comprehension.- Parsing.- Implications: Intelligent chatterboxes.- Utilization.- Text Processing.- Situation Models.- Conclusions.- 14. Individual Differences in.